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Understand the key market trends impacting senior executives of ANZ enterprises.

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/ Strategic Business Initiatives Tech on the sidelines as Federal Budget 2025 focuses on cost-of-living and core services ADAPT’s Senior Research Director Matt Boon unpacks key Federal Budget 2025 signals for tech leaders—from digital infrastructure to green innovation.
/ Go-To-Market Only 20% of CFOs can track tech ROI—how can B2B marketers help tech execs build stronger business cases in 2025?
/ Strategic Business Initiatives 5 tech trends your organisation can’t afford to ignore in 2025
/ Digital Transformation 5 CIO Priorities for 2025: IT Modernisation, AI, and Business Value
/ Data & AI Strategy DeepSeek and the Sovereignty Risks of AI
/ Go-To-Market How to sell to the Australian CISO
/ Go-To-Market 70% of Aussie CIOs plan to slash vendor ranks
/ Go-To-Market How to sell to the Australian CIO
/ Digital Transformation Redefining cyber security, AI, and innovation: Key insights from ADAPT’s top 10 expert presentations of 2024
/ Digital Transformation Modernising for impact and resilience: Insights from ADAPT’s 2024 top 10 community interviews