Enabling ANZ
enterprise executives

to validate strategies benchmark budgets accelerate decisions connect with peers align stakeholders build business cases validate strategies Our local-first approach to IT research empowers ANZ’s top technology leaders and vendors to make confident decisions backed by data. Our Services Who We Help
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Proudly ANZ First.

Everything we do at ADAPT is dedicated to serving the local community of enterprise executives and technology vendors across Australia and New Zealand.
Our research, events and frameworks are fuelled by data sourced directly from the region’s executive community – providing an unrivalled depth of insight into the needs of the local market. More About Us

Who We Help

“The reason we chose ADAPT was a simple no brainer: domestic content. It’s a platform hosted in Australia, with all the data developed from Australian sources.”

Department of Defence

“The 1:1 meetings and informal interactions are enlightening and open. The calibre of attendees are excellent and the atmosphere is fantastic at every level.”


“ADAPT helps narrow down the options, gets rid of the noise and focus on what is needed next.”


“It’s a great opportunity to engage with experts who are doing the work and facing practical challenges.”


“ADAPT have done a fantastic job in bringing together like-minded professionals who share the same SAP ambitions.”


“ADAPT’s data hits the nail on the head when it comes to local market and industry insights. Through their C-level surveys and local analyst function, ADAPT have made the offering far more compelling than alternatives in the market.”

Macquarie Cloud Services

Our Services

Our Services For

Enterprise IT Leaders & Teams

Validate enterprise strategies with exclusive ANZ tech research, frameworks and peer case studies. Learn More Book a Discovery Session
ANZ Market Research
& Benchmarking Data
Executive Community
Knowledge Share
Analyst Market Briefings
& Team Presentations
Invitation-Only Executive Conferences
& Private Roundtables
Learn More Book a Discovery Session
Our Services For

Technology Vendors

Build Go-To-Market plans backed by ANZ market intelligence and connect with the region's most influential enterprise leaders. Learn More Book a Discovery Session
ANZ Customer Intelligence
& Market Data
Partnered Custom Research
to Build Thought Leadership
Analyst Executive Briefings
& Presentations
Executive Conference
& Roundtable Partnerships
Learn More Book a Discovery Session

Keep up with the latest market research

Join ADAPT's Insider community to gain access to the latest ANZ market research, benchmarking data, executive interviews and more. Join the Community - it's free!
Access the latest research on ANZ’s IT Skills Shortage when you subscribe.
Join the Community - it's free!

Client-Exclusive Research

ADAPT’s research platform provides senior executives with the market trends, data and best practice frameworks to fast-track big decisions. Book a Discovery Session

Review Australian organisations' cyber security progress, cloud & generative AI adoption, and Government IT support.

Market Trends Inside the Australian Market: Generative AI, Cyber Security, Cloud Migration, and Government Support Read More

By 2025, ADAPT forecasts that 55% of workloads for Australian organisations will be hosted on public clouds — bringing testament to the massive demand for public clouds for local companies.

Market Trends 55% of Australian Organisations’ Workloads in Public Cloud by 2025 Read More

Learn how to unlock productivity & team engagement with proven strategies. Attract, retain & cultivate your dream team for success.

Edge Insights Boosting Productivity and Engagement: Strategies to Attract, Retain, and Develop Your Team Read More

We reveal insights into the opportunities technology leaders need to grasp to stay ahead in the present macroeconomic conditions.

Analyst Briefings Inflation’s Impact on IT Strategy Read More

Speak to our team about ADAPT's services

Book a Discovery Session