Obsidian Breaks into A/NZ with Faster Access to Security Buyers Through Edge Partnership

Asanga Wanigatunga has worked with ADAPT throughout his career, across multiple companies.

Now Vice President APJ at Obsidian, he’s using that experience to scale the A/NZ business of a mid-stage vendor.

For vendors breaking into A/NZ, like Obsidian, Asanga sees value in accelerating access to relevant stakeholders and building brand recognition around the problem they solve.

ADAPT supports that through Security Edge, bringing relevant security leaders together in one venue, while the research helps Obsidian fine-tune who they target and prioritise.

In past roles, he’s paired one-on-one meetings with roundtables to nurture target accounts. At his previous company, one ADAPT meeting opened the door to a large seven figure enterprise deal.

About ADAPT

ADAPT powers go-to-market strategies with direct access to IT decision makers and unrivalled A/NZ market & buyer intelligence.

Across an annual program of industry events and bespoke private roundtables, ADAPT brings together over 3,000 of the region’s most influential executive IT leaders.

We collect over 80,000 unique data points from local C-level executives via comprehensive surveys, custom research projects and industry events.   

Learn more about ADAPT’s services for technology vendors and how to become an Edge event partner.