Data strategies can be temporary due to the rapid evolution of the industry, the need for responsiveness to various events and disasters, and the impact of turnover, such as elections.

Therefore, developing a flexible and compartmentalised strategy with shorter-term targets is recommended.  

The panel, led by Peter Hind Principal Research Analyst at ADAPT, discusses the importance of democratising data, which involves not only using data but also encouraging everyone to contribute to it. Defining and operationalising data sharing requires clear governing principles and frameworks. 

David Lamond, Director Strategic Analytics, Insight and Research at Scentre Group, emphasises the importance of starting with a business story to create value for the organisation. He advises focusing on outcomes, systems, models, and transformations before considering the necessary data, resulting in a curated set of data rather than a chaotic collection. 

Kristi Mansfield, Founder at Seer Data & Analytics, sees data analysts as storytellers and emphasises the democratisation of data, making it accessible for decision-making in communities. Kristi highlights the power of data storytelling and explores how data analysis can answer remarkable questions. 

According to Kash Soma, Director, Agile Data at Optus, engineering frameworks, unified data models, and visualisation standards should be shared across the organisation. Andrew Spiegelman – Head of Data & Analytics at Service NSW, discusses measuring success in terms of increasing the number of user-friendly products and receiving positive customer feedback, aiming for greater engagement with the organisation’s services. 

The panel emphasises sharing existing data and reusing it instead of rebuilding it, while also being open to corrections and collaboration. Mixed teams with diverse experiences are crucial for challenging and validating the narratives emerging from the data. 

 

Key Takeaways: 

  • There is a dual nature to data. On the one hand, it can enable the strategy you have. In the future, it can also inspire a more effective strategy and approach 
  • If you cannot measure it, why do it? Because you won’t know its impact. 
  • Creating a trusted data environment means understanding and trusting that sharing data in a safe environment will provide all parties with additional value.
Contributors
Peter Hind Principal Research Analyst
Peter Hind has spent the last 25 years as an analyst and commentator on the ICT industry. He says his primary areas... More

Peter Hind has spent the last 25 years as an analyst and commentator on the ICT industry. He says his primary areas of interest are the potential of technology to transform the way organisations operate, the change management obstacles executives encounter in realising this potential and the tactics and techniques leaders have deployed to overcome these difficulties.

Peter now takes on multiple roles within ADAPT including the moderation of private events and roundtables, interviewing business executives about the strategies they are pursuing and assisting with the structuring of our delegate surveys and the interrogation and analysis of ADAPT’s treasure trove of end-user and C-level data

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Kristi Mansfield Kristi Mansfield, CEO and Co-Founder of Seer Data and Analytics
Kristi Mansfield is Co-Founder and CEO of Seer Data & Analytics. Seer is a scale up technology company turning data into action for people creating a better world. Seer’s library... More

Kristi Mansfield is Co-Founder and CEO of Seer Data & Analytics. Seer is a scale up technology company turning data into action for people creating a better world. Seer’s library of Open data, AI-generated data sets, data sharing capabilities and Smart Insights allows people of all skillsets to use data for problem solving to benefit society.

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David Lamond Director Strategic Analytics, Insight and Research at Scentre Group
David has worked with Boards, Chief Executives, and their teams and as an Executive to achieve outstanding results through customer-led growth, full-potential... More

David has worked with Boards, Chief Executives, and their teams and as an Executive to achieve outstanding results through customer-led growth, full-potential transformation, and the practical application of ‘big data’. He has 20 years’ experience both as a consultant and in senior line roles. His work is mainly in retail and consumer products. Since 2015, David has been the Director of Strategic Analytics, Insights and Research (otherwise known as the CDAO – Chief Data and Analytics Officer) at Scentre Group. He is on the Data Advisory Board of the MIT Centre for Information Systems Research.

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Kash Soma Director, Agile Data at Optus
I am a results-oriented, inspiring, leader driven by a passion for Technology and equipped with in-depth experience in Transformation, Operating Model and... More

I am a results-oriented, inspiring, leader driven by a passion for Technology and equipped with in-depth experience in Transformation, Operating Model and Technology.

As a Senior Executive driving Technology lead Business transformation, I am adept at influencing cross company collaboration by rallying people around a single unified plan to drive organisational change.

I have gained knowhow in cutting edge technologies and transformation as well as setting up, growing business units and managing P&Ls.

My curiosity and ability to learn fast, coupled with resourcefulness and strong resilience enables me to
achieve objectives and deliver outcomes.

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Andrew Spiegelman Head of Data & Analytics at Service NSW
Data science leader with 17 years of direct experience in machine learning, prediction, databases, analytics, and AI. Proven experience in building and... More

Data science leader with 17 years of direct experience in machine learning, prediction, databases, analytics, and AI. Proven experience in building and modernizing data science enterprises. Special focus on communicating complex technical material to all audiences from front-line staff to senior leadership. Established researcher with 20+ peer-reviewed publications.

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Data