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Samantha McIntyre

Founder Techboosters. Former CIO Target, Sussan Group & Loreal​


Samantha is a former CIO with 30+ years in tech, leading digital and IT transformations in organisations such as Tesco, Coles, and L’Oréal. ​

She co-founded “Tech Boosters” to help businesses scale efficiently and founded “Lady Leadership” to empower women in tech through coaching and mentoring.​

  • Held CIO roles at Target, L’Oréal, Simplot, and the Sussan Group
  • Led global digital and e-commerce transformation across major brands.
  • Co-founder of Tech Boosters, focused on IT cost optimisation and virtual CIO services.​
  • Founder of Lady Leadership, empowering women in technology through coaching ​and education.​
  • Deep experience in retail, manufacturing, supply chain, and digital platforms.​
  • Known for building strong cultures and high-performing technology teams.​