ADAPT advises many of the leading enterprise organisations in the ANZ market, and many of them face issues around leveraging, identifying, and managing stakeholders.

This how Junior Adventures Group (JAG) leverage and implemented a third-party consultant they met at a 1-1 meeting at ADAPT’s CIO Edge event. Richard Simpson is Program Director Acquisitions and Integration at Junior Adventures Group. Sitting down with ADAPT’s Marketing Director Kylie Bonassi, he shares JAG’s digital transformation journey with Apolinar.

Richard Simpson:

My company just made an acquisition, down in New Zealand. It was a technical, kind of front-end platform that engages directly with our customers. The company were actually re-platforming and I didn’t have any staff down in New Zealand and I’m actually running another integration up here in Australia.

So I just needed some boots on the ground, at a relatively technical level to work with that company, work out what they were doing, and then write me a report so that I could know where to really start down there in New Zealand.”

Kylie Bonassi:

Okay and I guess how did you start your journey with, what was the initial problem that, you wanted them to help you solve?

Richard Simpson:

Just getting that relationship right to begin with, with the company on the ground in New Zealand and with the vendor, so there was a bit of careful manoeuvring, because obviously when you’ve got technology companies and someone is going to be looking under the hood, and looking at their codebase then they can be very touchy about that, so that was probably for that initial piece of work, that was the thing we had to be really careful on, and that was just a very gradual introduction, I played a part in that and the guys on the ground, had a part to play in that as well. And it went quite smoothly but everyone was warned up-front about how important that was.

Kylie Bonassi:

What were some of the key challenges that you experienced during the project, both working with a partner or within your own internal teams?

Richard Simpson:

So look, it was just a little bit of dialogue, both ways of saying, “Here’s who you’re going to”, I would explain it the Apolinar guys , here’s who you going to meet today, here’s how I think you should approach them, here’s what that looks like, and they would share a little bit of an idea, back to me of how that was going to go. For all the initial introductions, I made sure that I was there personally, to kind of broker the deal if you like, but then as we’ve gone further on, they’ve very much been stand alone because the relationships are there, so I think building those relationships was really important, so everyone knew who they were and what they were trying to do and that was sponsored, then it’s become a lot easier.

Kylie Bonassi:

What were you trying to achieve during that workshop? What were the main actions in that scope of work? What was the essence of what you were trying to achieve?

Richard Simpson:

Look, it just really laid out what I needed to be invested, and it was a little bit of both, some of that was my idea, some of that was John and Anna’s ideas of things that they were architecturally looking for, which is more, a little bit more of their skillset than mine, and then actually working through the engagement model, so they help me structure a workshop, that I had with my company on the ground, plus the vendor company with me running it, but with guys from Apolinar coming in, to do that initial introduction, and then there was a background introduction after that. It’s quite a specialist, technical field, there’s a bit of enterprise architecture, a bit of solution architecture, and then a bit of BA work, that was needed, but then an understanding of process in an industry that’s not that common, but they just gave me confidence very quickly, that they could get their head around that.

I think that one of the highlights was probably in one of our last meetings, where I had kind of interim report given to me, with those few, I wouldn’t say surprising findings, but there were things that, they had pulled out of the work, that I wasn’t really looking for, there was a real value add, and some of it was actual contrary, to my initial expectations.

So that was good.

They weren’t just telling me what I wanted to hear, they were telling me something slightly different, but explaining how they got there.”

It was really just to kind of pull the scope of work together, really more than anything, I kind of knew what I was looking for, but they had, they were actually just, probably to help me structure my thoughts a bit more, and then to focus on really what the deliverables were gonna be, that then, that lead to them producing a scoping document, that I could take off and get signed, and get them moving on it. The two areas that we’ve kind of gone most into, is probably the solution architecture, that I really needed them to unpick for me, which again is not my level of skills, so they’ve gone much deeper and added a lot of value there, and then secondly, on this secondary piece of work, that we’ve now gone into, they’ve got a relatively technical BA, but there’s also got a degree of Project Management, so again they are running things on the ground for me pretty well.

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Richard Simpson on Junior Adventures Group’s Digital Transformation with Apolinar
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Contributors
Kylie Bonassi Marketing Director at ADAPT
With more than a decade of experience working on market-leading brands (such as Audi, Zimmerman, Westpac and American Express) for global companies... More

With more than a decade of experience working on market-leading brands (such as Audi, Zimmerman, Westpac and American Express) for global companies (like RGA, MasterCard and P&O) Kylie has created countless campaigns. After years of directing large-scale projects, her curious and strategic spirit eventually led her to hone her skills in the world of strategy.

Kylie’s passion is building things – whether it’s an impressive brand, innovative start up or high-tech website – Kylie loves being part of the process, bringing out the best in others around her and creating a result they’re all proud of.

At ADAPT, Kylie champions all things ‘content’ – extracting the stories behind the people, culture and brand, and sharing them with the customer in interesting and innovative ways. She has unstoppable enthusiasm for amplifying ADAPT’s presence around the nation.

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Richard Simpson Group CIO at Junior Adventures Group
Specialist in company transformation, productivity and corporate investigation / trouble shooting to deliver results to bottom line. Professional experience includes strategy development,... More

Specialist in company transformation, productivity and corporate investigation / trouble shooting to deliver results to bottom line. Professional experience includes strategy development, process improvement, project implementation, organisational design, operational line management and program management in online media, telecomunications, retail, government and service sectors. Specialties: Company transformation, trouble shooting for board and executive level issues, rapid implementation of company-wide strategic interventions.

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