In 2022, digital leaders are solely focused on filling the skills shortage.

Rather than freezing training and development, ADAPT’s Data Analytics & Visualisation Analyst, Gabby Fredkin, believes these must be reinstated to fuel organisational growth.

Other ways to tackle the skills shortage include internal advertisement of roles and a shift to hiring and training less experienced professionals.

Aside from filling the skills gaps, Australia’s digital leaders are focused on process optimisation and becoming data-driven.

 

Key Takeaways:

  • Digital fatigue is the biggest challenge to optimising the hybrid employee experience
  • Inconsistent data across disparate systems is the greatest hindrance to delivering a personalised customer experience
  • The most digitised areas of business include finance, people, and sales
Contributors
Gabby Fredkin Head of Analytics & Insights at ADAPT
As the Head of Analytics and Insights at ADAPT, Gabby Fredkin’s primary role is managing analysis to produce ADAPT’s actionable insights to... More

As the Head of Analytics and Insights at ADAPT, Gabby Fredkin’s primary role is managing analysis to produce ADAPT’s actionable insights to identify trends supporting organisations in Australia.

With a passion for creating stories with data, Gabby is consistently rated as one of the top speakers at ADAPT’s events. In roundtable discussions, he specialises in using statistics to initiate thought-provoking discussions, enabling ADAPT’s customers to become more data-driven.​

Using modern data science techniques, he provides ADAPT and its customers with confidence in the accuracy and validity of the information used for ADAPT’s research, advisory and events.

Working across artificial intelligence, machine learning, AI ethics, DevSecOps, end-user behaviour, and human-centred design, Gabby’s vast experience continues to grow, supported in part by a Master of Business Analytics from Deakin University.

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Modernisation Skills Hiring