Peter Maier

Peter Maier is SVP, Strategic Customer Engagements. In his role, Peter works closely with the Board and ensures that strategic customer engagements result in tangible business results for his customers and in long-term partnerships with SAP.

Peter is passionately driving innovation that makes his customers more successful and he frequently shares his strategy and insights with customers, SAP partners, press, and analysts. He is regularly invited to deliver keynote speeches and to moderate panel discussions. In strategy meetings he advises leading customers how to become intelligent, sustainable, and resilient enterprises, and how to transition enterprise computing to the cloud.

Peter joined SAP in 1991 as a consultant for the chemical industry. In 1995 he assumed responsibility for global business development for the oil & gas industry. Over the years, Peter has expanded his responsibility to additional energy industries and to running strategic corporate programs with a strong industry focus. Until 2023 Peter has served as the President Industries and Customer Advisory. He is a valued expert for trends, challenges and best practices across many industries and has earned the trust of strategic customers as an executive sponsor. Peter is connected to executives and experts from customers, partners, and influencers and he is continuously coaching and sponsoring diverse young talent in their early career stages.