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Peggy Renders

Chief Customer Officer at Telstra


Peggy and her team are responsible for partnering with Enterprise & Business customers (15K customers) to support and accelerate the achievement of their priorities (incl. digital transformation, automation, digitisation, and sustainability). With the right focus on Customer Experience & Industry Thought Leadership, Telstra can collaborate more effectively with customers on key Industry trends and opportunities; and add more value to the customer.

Throughout her career, Peggy has focused on inspiring digital transformation in sales engagements, spearheading innovation efforts and delivering the ultimate customer experience.

Before Telstra, Peggy was SVP of the Customer Experience Solutions organisation for SAP Asia Pacific Japan. She was responsible for leading the Commerce and Digital Customers Engagement Business for ANZ, SEA, Japan, Korea and India. To scale this business, Peggy was focused on end-to-end alignment across Sales, Presales, Demand Generation, Marketing, Partner Management, and Adoption & Renewals.

With over 25 years of experience in technology, Peggy has held multiple leadership roles managing high performing organizations and teams in Enterprise Sales, Presales & Industry, and Professional Services functions. Peggy has been involved with many customers guiding them through transformations of their system landscapes and achieve optimal value from their investments. She began her career with the IT Audit and Business Consulting practice at Arthur Andersen, where she identified her passion for helping organizations improve business outcomes through technology. She then spent 22 years at SAP in a variety of roles always focusing on people and customer success, before joining Telstra in May 2022.

Originally from Belgium, Peggy has worked in Belgium, Germany, Australia and APJ and has a global understanding and approach to her leadership.

Peggy is passionate about conscious leadership, innovation and building high performing teams. She inspires people to perform at their best, mentors talent, and is determined to make a difference in the global business landscape on the Diversity topic.

Peggy is a graduate of the University of Limburg (Belgium) and holds an MBA in Commercial Engineering and IT Strategy.

She is a mother of 2 boys, currently lives on the Gold Coast and enjoys an active lifestyle.

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