This November ADAPT proudly hosted 120 leading CFOs.
Over these last 8 years and 11 CFO events, ADAPT has seen the role evolve far beyond finance, to emerge as strategic transformation leader, and the navigator of these challenges, opportunities and risks of the modern digital business.
Most are trying to reinvent as a “Digital Business” and compete on experience with technology at centre stage, but ADAPT’s research shows that many of the C-suite do not believe their organisation is prepared or resourced to manage or potentially even survive this digital age.
With massive changes and most of the S&P 500 expected to churn faster than ever, locally we’ve been far too risk-averse and complacent, and we now lag the world in many key areas.
Legacy processes and systems are crippling our largest organisations. Whilst there are examples of nimble companies, others are not adopting new ways of doing things fast enough to catch up, let alone keep pace. As technology, trade wars, and competitive threats disrupt us all – many CFOs don’t believe their current finance functions are equipped to meet these increasing demands.
We do have the talent and resources to succeed but the modern digital CFO needs to emerge and lead today.
Bold moves are required to make the most of the opportunities – to refute threats – to challenge assumptions – to take calculated risks – to create and lead a resilient financial operation; to strike the right balance between technology and people – and to drive growth and advantage.
It’s a time for far better capital allocation to transformation, for calculated experiments, to define the roadmap, to navigate the organisation’s journey through this industrial revolution, and to elevate your soft skills to successfully motivate and bring everyone on that journey – and we can all be more like ‘Alice’ the perfect modern CFO.
Looking forward to hosting you again soon.